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Steve Jobs’ intuition bias: A double-edged sword.

Updated: Jun 29



Steve Jobs’ intuition bias: A double-edged sword.


Jobs’ leadership at Apple was marked by an uncanny ability to foresee the future of technology.


This intuition bias led to groundbreaking products that have defined a generation.

Yet this same bias could have easily led Apple astray, had Jobs not been keenly aware of its potential pitfalls.


Jobs' leadership style demonstrates the power of harnessing his intuition bias as strategic assets.


He created spaces that fostered unplanned interactions and collaboration, testing his intuition with the perspectives of others for organizational success.


However, not all leaders can navigate their biases as effectively as Jobs did.


The challenge lies in recognizing and managing these biases to prevent them from clouding judgment.


Leaders who understand the intensity of their biases, put themselves in a strong position to manage them, and use them to inform decisions without letting them unknowingly dictate actions.


Steve Jobs' story teaches today's leaders the importance of self-awareness in harnessing the power of their cognitive biases.


It's a delicate dance between intuition and rationality, one that can propel an organization to new heights or lead to its downfall.


The key is understanding that cognitive biases, like intuition, are not inherently good or bad.

When we can recognize our biases and manage them properly, we can flip them into strengths that sharpen our leadership edge.


How do you think leaders can best manage their intuition bias to make it work for them and not against them and their organizations?


Leave a comment below with your thoughts.

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© 2025 by Lisa Tromba - Mind Knots

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